Pole to Pole team completes daring world-first EV expedition

Over 10 months, 3 continents, and 30,000 kilometers, the Pole to Pole team have made history by driving their Nissan Ariya from the 1823 Magnetic North Pole to the South Pole, setting a world-first and capturing the imagination of thousands along the way.


In their expedition-ready Nissan Ariya, Chris and Julie Ramsey traversed across the most extreme conditions in an incredible testament to the daring human spirit – and the capabilities of EV technology!

Celebrating 90 years of Nissan

On December 26, 2023, Nissan will mark 90 years of passion and innovation driven by our DNA to “do what others don’t dare to do”.

Since its founding in 1933, this daring spirit has inspired Nissan and generations of its employees to push the boundaries of innovation - enriching people’s lives with thrilling journeys and pioneering technology to create a cleaner, safer and more inclusive world.


A Journey of Progress and Achievement

Step into Nissan’s 90-year history with our commemorative booklet, showcasing our fascinating journey of progress since 1933.


Delve into the stories behind the milestones, innovations, and challenges that have propelled Nissan forward over our 90-year history


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