Beneath the unseen surface, we have captured the essence of magma, condensing its extreme energy to maximize dynamic strength and elegant design. This embodies Genesis commitment to pioneering new horizons in high-performance and introducing a new touring culture.
* The design, colors, features, and specifications in the content of this website are presented for general customers' understanding only and may differ from the actual vehicle.
IMFO
null The Magma color is inspired by Genesis's Distinctly Korean ethos. The color symbolizes the self-confident and passionate attitude of Korea. There is a quiet, efficient, disciplined and humble first impression soon contrasted by a high performing and extroverted attitude.
Identity of Magma Driving force to awaken your hidden energy
Genesis Magma is an alter ego of Genesis that you have never experienced before, simultaneously serving as a catalyst to awaken another part of yourself.
Unspoken Dominance Genesis channels its maximum power into the Magma program, releasing all its energy at once to evoke awe and admiration. The body is widened to capture the essence of dynamism and sportiness.
Captivating Control
The Genesis Magma program delivers intense power and precise vehicle control, ensuring an accurate yet comfortable driving experience under any conditions.
Sharpened Immersion
The Genesis Magma program's interface concisely and meticulously conveys essential information, enhancing the driving experience.
Sound Unleash the powerful sound of magma
The unique sound of Magma begins with various elements.
It features the rhythmic, slow heartbeat and the subtle flow of lava with a hint of bubbling, akin to the natural sound of water evaporating into steam.
As acceleration kicks in, the dark, distinctive sound effects become more pronounced, completing the special Magma effect sound.
Additionally, the sound transforms uniquely, akin to a helicopter or turbine starting up, with a dark, deep modulation that reveals the authentic mechanical sound.
The Goodwood Festival of Speed, held annually at Goodwood House in West Sussex, UK, is a premier motorsport event. It's a progressive yet historic gathering of iconic racing cars from past and present, initiated in 1993 by the Duke of Richmond to revive motorsport in the Goodwood area. In 2021, Genesis made a successful debut as a premium brand by unveiling the G70 Shooting Brake for the first time.
For its fourth appearance at the Goodwood Festival, Genesis showcases several stunning vehicles: the GV60 Magma Concept, GV80 Coupe Concept, G80 EV Magma Concept and G70 Taxi. Alongside the chance to see these cars up close, visitors can immerse themselves in the Genesis philosophy of 'Son-nim' hospitality with the unveiling of a new, immersive exhibition space.
Genesis unveiled the X Convertible, GV80 Coupe Concept, and G90 luxury sedan in Europe for the first time. At the main event of the Goodwood Festival, the Hill Climb, the new electric GV60 made a dynamic debut, capturing everyone's attention.
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COMMENTS
- It seems like the release is too late... They need to hurry up and release it quickly... If the G70 is improved... I think it will sell well... Of course, the price is an issue.- When you say good things, let's make a successor to the G70. Does it make sense for a luxury brand to abandon the D segment?
- Orange with lots of data packed in a taxi
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