WLTP values are used for assessing taxes and other vehicle-related charges that are (also) based on CO2 emissions, as well as for the purposes of vehicle-specific subsidies, if applicable. Where applicable, the NEDC values listed were calculated based on the new WLTP measurement procedure and then converted back to the NEDC measurement procedure for comparability reasons. They do not relate to any one particular vehicle, nor are they part of any offer made, rather they are solely for the purpose of comparing different kinds of vehicle.
Further information about the official fuel consumption and the specific CO2 emissions of new passenger cars can be taken out of the "Guide to Fuel Consumption, CO2 Emissions and Electricity Consumption of New Passenger Cars", which is available at all selling points and at https://www.gov.uk/co2-and-vehicle-tax-tools/ in the United Kingdom, https://www.dat.de/co2/ in Germany and or your local government authority.
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One hundred years later, the Rolls-Royce Phantom still sets the benchmark in luxury. Discover the untold story of how it continues to influence the world of design and culture.
The Rolls-Royce Phantom is not just a luxury vehicle—it is a living legend. In this video, we explore the Phantom’s 100-year journey from a symbol of prestige to an artistic canvas for global icons. Learn how this extraordinary automobile has played a role in some of history’s most memorable moments and continues to shape the world today.
We also take a closer look at the eight new artworks created by Rolls-Royce designers, a celebration of the Phantom’s centenary and a bold look into the future of automotive expression.
If you love design, heritage, and luxury redefined, you will not want to miss this. Watch now and step into a world of timeless elegance.
Do not forget to like, comment, and subscribe to stay informed about the most fascinating stories in automotive culture.
NEWS
Rolls-Royce Motor Cars celebrates the 100th anniversary of the Phantom in 2025.
The marque’s pinnacle product and most famous name is now in its eighth generation.
A unique driving experience without compromise.
The ultimate blank canvas for the ultimate bespoke.
“One hundred years ago, Rolls-Royce launched the first motor car to bear the most evocative and enduring nameplate in its history: the Phantom. Across eight generations, the Phantom’s fundamental role as the pinnacle Rolls-Royce motor car has always been the same: to be the most magnificent, desirable and, above all, effortless motor car in the world – the best of the best. In many ways, the history of the Phantom is the history of Rolls-Royce: always moving with the times and the needs and requirements of its customers, transcending transient trends and providing the environment for the most remarkable performances of craft and art, all while resolutely refusing to compromise on fundamental engineering and design principles. We are proud to continue this tradition of excellence, elegance and serenity for the next 100 years,” said Chris Brownridge, CEO, Rolls-Royce Motor Cars.
In 2025, Rolls-Royce Motor Cars celebrates the centenary of the launch of the first Phantom. Throughout its long history, the Phantom name has been reserved for the pinnacle model in the marque’s portfolio; the pinnacle of excellence.
Each iteration, including the eighth generation currently handcrafted at the House of Rolls-Royce in Goodwood, has seen advances in design, engineering, materials and technology. Today, the Phantom is the ultimate blank canvas for bespoke, bespoke models where customers can realise their most detailed, creative and personal visions. Inspiration for special orders is everywhere, and the Phantom’s scale, elegance, presence and adaptability ensure it is everything its owner desires. Recent inspirations include haute couture (Phantom Syntopia), famous films (Phantom Goldfinger), Chinese culture (Phantom Extended ‘Year of the Dragon’) and the brand’s Spirit of Ecstasy Mascot (Phantom Scintilla).
Phantom has always had the same fundamental purpose: to provide the most magnificent, desirable and, above all, effortless motor vehicle in the world – the best of the best. At the start of the Phantom’s anniversary year, Rolls-Royce reveals the fascinating story behind its pinnacle product and how it has earned and maintained this reputation through a century of constant, often profound change.
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I'm working to have this once. I believe in myself, I'm only 14 but I'm trying to study for now, im learning about businesses and I will do everything to be successful. Thank you for reminding me of why did I start. Please never stop making these beautiful cars
As an Automobile Engineer I always wanted to learn Coach building but never got a chance. RR is where art and Technology meet and the miracle happens. But due to EU regulations, it may be the Last purely Inernal Combustion Engine Car from RR. Congratulations on the 100th Anniversary
Well done! 👏🏻 beautifully shot, edited, perfect music! They definitely know their audience. notice there’s no driving scenes? That’s because they’re not selling to drivers, they’re selling to people who have drivers. Well done! 👏🏻 beautifully shot, edited, perfect music! They definitely know their audience. notice there’s no driving scenes? That’s because they’re not selling to drivers, they’re selling to people who have drivers.
The pinnacle of luxury, which all other vehicle brands are measured against of how luxurious they are. It does not matter. They will never be better than a Rolls Royce Phantom. Here is to a life time of this exquisite work of art.
But the original phantom was made by the different rolls royce which now makes aircraft engines, not the one owned by bmw. So technically the phantom you are showing in this video is just 20 years old.
What's with this lame ass CGI - this is the perfect opportunity to reference a mirror world reflecting on the original car 100 years ago. But nope they used the same videography someone would use on a vaccume cleaner. Half a million dollar car with a video production budget of $50- any 14 year old on insta reels could make a more interesting video. Dope car though, but step it up damnit.
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